Lurkers

From Networked Advocacy

The consensus is that over 90% of any online community's members are lurkers who represent a large pool of untapped potential skills, resources, and connections to their network. Three common ways for eliciting higher participation from lurkers and non-lurkers are (1) making participation fun, (2) making participation easy, and (3) making participation rewarding.

Photo credit: Jean-François Chénier http://www.flickr.com/photos/jfchenier/1689577842/

How can we make a networks more fun?

How can we make participation easier?

What kinds of rewards appeal to particpants in advocacy networks?